Design/Campaign

Continental Fresh is a produce importer with a heart for the global water crisis. When they approached us for a rebrand, they didn’t just want their CSR program to be featured, they wanted it to be front and center. We crafted a new brand image for the company and used their produce boxes and PLU stickers as an opportunity to raise awareness about the water crisis. Now, their brightly colored assets garner attention in every step of their journey from farm to fridge.